Chester County Migrant Ministry (CCMM)

Tri-fold Brochure, Poster, and Presentation for Chester County Migrant Ministry (CCMM)

Tools: Canva and Google Slides

My Role: Instructional Designer and Graphic Designer

Challenge: CCMM desired to communicate more awareness of its ministry, what it does, how it works, the people it serves, and how people in the community could volunteer and help support it. There were two problems:

1.  Materials were outdated, incorrect, and needed to be updated. 

2. The community lacked an understanding of CCMM's services and the correct messaging wasn't well communicated.

Solution: Create a presentation, brochure, and poster that could share information about how: 

• CCMM serves the community

• The community can support CCMM

Information was gathered from stakeholders and the following was created after several iterations: 

1. Tri-fold brochure created in Canva

• Updated content from a previous brochure to highlight current community activities and services

• Highlighted how the community could serve to help meet the needs of the ministry and the community 

2. Poster created in Canva

• Simplified content from the brochure for raising awareness (NEW for CCMM)

3. Presentation created in Google Slides

• Provided a key CCMM stakeholder with a visual presentation about CCMM that could be shared consistently with local churches and organizations (NEW for CCMM). The purpose is to provide more ministry awareness and to gain service and financial support.

Results:

• The brochure was emailed to the community, printed and displayed in public areas, handed out during presentations, and shared with local organizations. 

• The poster was displayed in local churches and community organizations to raise awareness. 

• The presentation was shared with several churches and organizations, which provided additional clarity on CCMM's mission, what they do, who they serve, and how community organizations can help!

• These visuals significantly increased CCMM's support before the holiday season and gave more awareness for their services! The stakeholders were very pleased!

Received: Visual Designer Credly badge from IDOL Courses for the tri-fold brochure